You’ve probably played with and experienceed some truly beautiful apps on your tablet, but few have been genuine game-changers.

Condition One, is one of those few apps that is going to revolutionise the way we all consume and interact with rich media – that’s big statement but as you’re about to see, it’s one that’s justified.

As the use of tablets continues to rise, users are demanding richer and deeper experiences from the content they watch, share, like and engage with.

So you can imagine how being able to interact with video in an entirely new way will cause a lot of excitement. The basic premise of the Condition One app is to give a static photograph or video a deeper 180 degree view, using simple swipes and pans – the net effect is that you feel like you’re physically inside the image / video.

COO Andrew Chang says, “Video is becoming a ‘lean forward’ experience. We’re pushing forward that concept by allowing viewers to change their perspective of what they’re seeing, not just passively accepting the viewpoint of the director.”

Can you imagine how much more enjoyable sports, travel and journalism will now become on your tablet?

Let’s say the National Geographic take a photo of the Grand Canyon, using Condition One you’d instantly feel as if you’re immersed inside the canyon itself. And what about the potential for film, concerts or live streaming? A true 3D experience right in your hand as it were.

It seems the future is already here.

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